work
Scalable Video Series with Thought Leadership at the Core
Client
Dematic
Service
Video Series Branding & Production
Year
2024
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Introduction
“Ask the Expert” is a content series developed to showcase Dematic’s in-house expertise and simplify complex topics within supply chain automation. The challenge was to create a cohesive video format that felt credible, engaging, and easily repeatable. The final solution paired clean motion graphics with consistent branding to create a polished, professional look across episodes—ideal for YouTube and digital marketing.
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What I did
I led the visual direction and post-production workflow for the series. This included designing branded motion graphics, editing each episode, and developing a scalable video template for future installments. I also created custom thumbnails and graphics optimized for viewer engagement. The series helped position Dematic as a trusted voice in the industry while boosting content visibility across platforms.
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